Leading the Way in
Safe Dating
Leading the Way in Safe Dating
At Match Group, our goal is to make our apps the safest and most effective way to meet new people. We continuously build and refine tools that help our users connect with confidence - both online and in real life.
Safety features rolled out across our portfolio over the past three years
Users change their behaviors after seeing an Are You Sure? prompt
Of harmful accounts are proactively removed before a user ever reports them
Used by the world's leading companies












Safety by Design
We build safety into every part of our products, continuously assessing and improving our safety features to help users feel secure.

Photo Verification
A global feature that helps confirm a user looks like their photos by comparing them with a short video selfie

"Does this bother you?"
A feature that nudges users to report offensive messages





"Are You Sure?"
A real-time prompt that encourages users to rethink potentially inappropriate messages before sending.

Share My Date
A global feature that allows a user to share the profile and location info with a trusted friend before meeting up with a match.
We don’t do this alone
Match Group partners with leading safety experts, nonprofits, and advocates to continuously improve protections for our users. From policy advisors to technology innovators, our network of experts helps us lead the industry in trust and safety.
Match Group is a cofounder of the Tech Against Scams Coalition, which aims to drive collective, cross-industry efforts to disrupt the rapidly evolving landscape of online scams.








The Match Group Advisory Council
Founded in 2018, the Match Group Advisory Council (MGAC) is a group of globally recognized NGO experts specializing in gender-based violence, human trafficking, scams, and other forms of safety. MGAC members help shape our policies, safety features, and user education initiatives, ensuring that our platforms remain safe, inclusive, and innovative.
